Energy Fitness
Energy Fitness, founded in 2003 by Michael Tucci, Trevor Tucci, and Mike Fox, aimed to transform the fitness industry with a welcoming and personalized approach. Their vision led to the creation of a boutique fitness club prioritizing community, support, and individualized coaching. Since opening their flagship location in 2011, Energy Fitness has expanded to five locations, offering personalized coaching, state-of-the-art facilities, and a supportive environment to keep members motivated and accountable.
Certified coaches at Energy Fitness provide Motivation, Accountability, and a personalized Program (MAP) to help members achieve sustainable fitness goals. This tailored approach removes guesswork and mental barriers, empowering individuals to prioritize their physical and mental well-being while fostering a sense of belonging within the fitness community.
Our Partnership
We partnered with Energy Fitness to craft their narrative and provide actionable strategies for internal execution. Our collaboration involved developing a comprehensive social media plan and offering consultation on website enhancements, providing them with the tools and strategies needed to elevate their online presence and engage their audience effectively.
Story Language & Roadmap
Website Mockup & Strategy
Social Media Management
Story Language & Roadmap
At 6th Ave Storytelling, the Storytelling Roadmap serves as the essential cornerstone of our marketing framework and the starting point for every brand's journey. This robust 80+ page document is packed with strategy, language, and personalized recommendations that will shape how you share your company with the world for years to come. It combines two powerful components: the Story Language and the Marketing Roadmap.
Story Language
A meticulously curated bank of copy tailored to resonate with your ideal customer. This consistent and compelling language serves as the bedrock of your messaging, helping to build trust and alignment with your audience.
Marketing Roadmap
Your personalized map to navigate your business's marketing, making story the driving force behind it. It includes a clear vision, strategic action plan, and detailed roadmap for your team or trusted agency to execute.
Website Strategy
Building a StorySite
How do you make a website that will actually deliver results? Most ad agencies and marketing firms treat websites like an encyclopedia of facts, information, and history that do nothing for the customer. Your customer doesn’t care about how much you’ve sold, how many awards you’ve won, or the life story of your grandpa who started the company. They care about how your product or service will impact their life.
Websites with Soul
At 6th Ave Storytelling, we build ours as funnels designed to take viewers on a journey from curiosity to action. This customer-centric, story-based journey is presenting all the marketing materials we create, designed to grab someone’s attention and inspire them to act.